The Director

Richard Byrne.

25 years of broadcast craft. Director-level AI video production for global brands.

The Director

RichardByrne.

25 years behind cameras at RTÉ, Sky Sports, BBC and Netflix. Now directing the frontier of AI video production.

25+
Years in Broadcast
479
5-Star Reviews
50+
Global Brands
324+
Clients Served
The Story

From broadcast
to the bleeding edge.

I spent 25 years earning a director's eye across the most demanding production environments in television — live sports at Sky, documentary at the BBC, prestige drama pipeline at Netflix.

When Runway Gen-3 landed in early 2024, I saw immediately what was coming. Not a novelty. A new production layer. The same way HD cameras changed broadcast, AI generation is changing the economics and speed of professional video — permanently.

So I pivoted. Hard. aivideos.eu is the result: a professional AI video direction service that applies broadcast-grade editorial standards to AI-generated content. The tools are new. The craft isn't.

"AI doesn't replace the director's vision. It finally gives the director the budget to execute it."

— Richard Byrne
Client History
RTÉ
Sky Sports
BBC
Netflix
Allianz
Permanent TSB
Bank of Ireland
Tourism Ireland
Failte Ireland
Three Ireland

+ 30 more global clients

Career Path

25 years. Five chapters.

2000·RTÉ

Broadcast Foundation

Began career at RTÉ. Shot and directed across news, documentary, and entertainment formats.

2008·Sky Sports

Premium Sports Production

Elevated to high-stakes live broadcast at Sky Sports. Directing multi-camera productions for Premier League and international events.

2014·BBC

World-Class Documentary

Joined the BBC directing team for factual and documentary programming. Developed the editorial eye that underpins every project today.

2019·Netflix

Streaming Era

Worked with Netflix's production pipeline — learning the exacting standards of prestige streaming content at global scale.

2024·AI VIDEOS

The AI Pivot

Founded aivideos.eu — bringing two decades of broadcast craft to the frontier of AI video generation. The tools changed. The director's eye didn't.

Capabilities

What I deliver.

AI Video Direction

Directing Runway, Kling, Luma and Pika with the precision of a broadcast director — prompt engineering meets cinematic intent.

Brand Films

Full production from concept to delivery. AI-generated brand stories that hold up alongside traditionally-shot content.

Commercial Production

30-second TV spots to extended brand campaigns. Fast turnaround, broadcast-quality output.

Digital Humans

HeyGen, Synthesia and Deepbrain deployed for spokesperson, training, and sales video at scale.

Voice & Audio

ElevenLabs and Murf integrated into the production workflow. Realistic VO in any language.

Pipeline Consultancy

For studios and brands looking to build in-house AI video capability. Full stack advice from someone who's done it.

399 verified 5-star professional reviews
across broadcast & AI work.

Every review earned on real client projects. No padding.